On Site SEO Optimization Factor – Robot.txt

In search engine optimization, onsite SEO plays an important role to rank a particular website over search engines. Robot.txt is one of the major SEO factors we have discussed below in detail.

Robot.txt is a text file not an html file.  It is a file we can add to our website while doing SEO. It is a part of good SEO strategy which can add security to particular webpage. There are two of robot-txt features we can use to make a webpage to be crawled by the search engines which are stated as “Index” and “No Index”. While making the robot.txt = “index”, it means that we enable our webpage to be crawled by the search engines during searches. And in other case when we state robot.txt= “no index” means that we disable the indexing feature for crawling.

It depends on you which page you like to display over search engines.  If we have any sensitive data and we want to protect it from search engines, we can set the robot.txt status to no index.  In general, we should place the robot.txt feature in the top level directory of a web server in order to make it appropriate use of the search engines. Otherwise it will not deliver the appropriate results as per the security factors related to it.

Block with Robot.txt: It specifies the search engines not to crawl the given URL but they may keep the web pages in the index and display.

Block with Meta No/Index: It tells engine they can visit, but are not allowed to display the URL in result this is the recommended method.

Block by No following links: It almost a poor tactic. Using this method, it is still possible for the search engine to discover in other ways.

Robot.txt: One way to tell search engine with files and folders on your websites to avoid is with the use of robots Meta tag. But since not all search engine reads Meta tag can simply go unnoticed. A better way to inform search engine about your will is to use a robot.txt file.

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